地域: China Mainland
都道府県/ 州 / 州/省/県 / 市区町村: Shanghai
市区町村: Shanghai
ビジネスユニット: Store Support Centre (SSC)
Social Content Production Manager
詳細と要件
who we are
lululemon is a yoga-inspired technical apparel company up to big things. The practice and philosophy of
yoga informs our overall purpose to elevate the world through the power of practice. We are proud to be
a growing global company with locations all around the world, from Vancouver to Shanghai, and places in
between. We owe our success to our innovative product, our emphasis on our stores, our commitment to
our people, and the incredible connections we get to make in every community we are in.
We work together to elevate the world. We set audacious goals, nurture big growth and engineer
innovative products that allow people to feel—and perform—their best. To us, leadership is more than a
role or title—it’s a way of being. We are all leaders, committed to growth and results.
Together, we’re co-creating a future that otherwise wouldn’t exist. To do that, we’re looking for people
who unite diverse perspectives to lean into bold visions. Who strive to be better than they were
yesterday. Who are all in, in everything they do.
We’re looking for you. Join us.
about the team
The Social Editorial Team is responsible for the best expression of the lululemon brand across the digital
universe with an emphasis across Campaign & Content, Social Editorial, Media and Wechat MiniProgram
management.
Description & Requirements.
Location
The role will be based at lululemon’s China HQ in Shanghai, dedicated to the long-term development and
growth of lululemon in China.
about the role
The Social Editorial Team works on capturing the most insightful and impactful stories for the brand.
Working in close collaboration with the Creative and Digital teams, the Social Editorial Team is a highly
nimble and creative force that is able to identify the best creative opportunities across our communities
and products and weave together the most riveting content formats that tell the best stories. The
contents created by the team are delivered across all of our social media platforms across
Red/WeChat/Weibo/Douyin amongst many others.
The RED &Editorial Content Manager is a dedicated role in serving as the brand guardian to ensure
content excellence on a new and exciting format that is for our RED channel and always-on editorial
content.
? Responsible for creating official content and influencer content strategies for our RED, delivering
high-standard assets based on the strategy, establishing project and budget management metrics and
managing the entire creator management/operation cycle including sourcing, onboarding, creating
briefings and managing creative concepts, content outputs/quality and content timelines
? Work with the RBE/DBE/Product team on building a product-driven content calendar of cadence
pegged against relevant content drops on RED.
? Develop and execute creative plan for editorial content during brand campaigns from concept to
publication, including relationship building with a wide range of types of talents and agencies
? Great understanding of social media, particularly on RED; aware of the latest trends on social media;
and to be able to design innovative campaigns initiated from RED.
? Expert in digital creator space with knowledge and experience leveraging tools + data that help
identify and activate creators.
? Responsible for identifying process gaps and providing suggestions for operation efficiencies
improvements and executing them
Qualifications
? 5+ years of content creation experience in the Fashion vertical, social media, start-up environment or
tech company familiar with short video/ graphic strategy operations development with an exposure
to EC operations
? Good logical thinking and communication skills, sensitive to data, and good data analysis skills
? Strong Subjective initiative and self-driving force, able to proactively discover and solve problems.
? Passionate for digital content and sensitive to digital marketing and social trends.
? Proficiency in MS Office & Chinese Word Processing.
? Excellent communication and interpersonal skills.
? Excellent verbal and written communication skills in both English and Chinese.
? Multi-tasking and able to work under tight deadlines.
? Familiar with and have experience in fashion/sports industry a plus
Must Haves
? Acknowledges the presence of choice in every moment and takes personal responsibility for their life.
? Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
? Communicates with honesty and kindness and creates the space for others to do the same.
? Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
? Fosters connection by putting people first and building trusting relationships.
? Integrates fun and joy as a way of being and working, aka doesn’t take themselves too seriously
lululemonの採用情報に興味を持っていただき、誠にありがとうございます。ご連絡は一時選考を通過された候補者の方のみに差し上げておりますので、ご了承ください。lululemonは雇用主として雇用機会の均等を重視しています。採用の可否は実力・実績とビジネスにおける必要性に基づいて決定されるものであり、人種、肌の色、信条、年齢、性別、ジェンダー、性的指向、国籍、信仰、婚姻状況、健康状態、身体または精神の障害、従軍経験、妊娠・出産関連の健康状態、または国家および地方自治体が定める法律および条例により保護されているその他の項目によって決定されるものではありません。選考を通過された障害者の方には、要望により合理的配慮（reasonable accommodation）を図ります。雇用機会均等ポリシーは、採用および雇用、給与、福利厚生、賞罰、異動、解雇、その他の従業員規約に関連する全活動に適用されます。lululemonの雇用機会均等ポリシーが確実に遵守されるよう、経営陣が主たる責任を負って取り組みますが、皆さんにおいても個人の行動によりこのポリシーを守る責任を担います。
lululemon is committed to providing reasonable accommodation to applicants with disabilities. If you would like someone from our team to contact you for individualized support, email us ataccommodations@lululemon.com. In your email, please include the position title, the location of the position and the nature of your request.