lululemon

who we are

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

position

Ecommerce Douyin Store Manager

reports to

Director, E-commerce Marketplace

location

Shanghai

about this team

The eCommerce Marketplace team is a core function of the eCommerce team in China, driving sustainable business excellence across all marketplace channels, including Tmall, JD.com and Douyin stores. This team is leading business growth with elevation on brand awareness, optimization on operation, enhancement on guest experience and strategic partnership with platforms. 

core responsibilities

• The owner of Douyin Store to lead business target delivery and operation efficiency
• Due diligence lululemon business strategy & model on Douyin and build up lululemon Douyin business to drive brand awareness & sales growth
• Manage the day-to-day operations of Douyin operation team to ensure excellent guest experience and satisfaction, adherence to standard operating procedures, and high efficient completion of tasks
• Collaborate with marketing and product team to provide right assortment, right content (short video and livestreaming) and right experience on Douyin
• Oversee day-to-day operations and seek improvement opportunities with front-end and back-end operations
• Leverage data and analytics to track site performance and initiate changes as needed
• Make decisions and solve problems by analyzing information and evaluating results to optimize guest experience

qualifications

• Minimum 8+ years’ experience in Ecommerce operations and 2+ years Douyin Ecommerce management.
• Deep understanding of Douyin eco-system, a highly-analytics mindset, and extensive knowledge of the business levers, processes, and trading actions that can be harnessed to deliver both top-line revenue growth as well tight control of costs to deliver maximum contribution on Douyin platform.
• Familiar with livestreaming and video content marketing.
• Experience across both front and back end operations with deep expertise.
• Project management experience and strong organizational skills with ability to prioritize workloads.
• Strong collaboration skills and experience building relationships across departments.
• Experience in apparel or sportwear preferred

must haves

• A confident and persuasive presenter in both in English and Chinese
• Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
• Foster connection by putting people first and building trusting relationship.
• Entrepreneurial spirit coupled with the creativity to think outside the box
• The ability to remain composed and lead a team through any and all scenarios
• Excellent organizational skills: the ability to manage multiple ongoing projects under dynamic circumstances
• A high EQ: the ability to manage a wide range of relationships, internal and external from many different cultural backgrounds

additional notes

Authorization to work in China is required for this role.

compensation and benefits package

lululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and team performance. As part of our total rewards offering, you will receive competitive base pay and permanent employees in this position may be eligible for our annual bonus program, subject to program eligibility requirements.

At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offerings include support of career development, wellbeing, and personal growth:

• Supplement health and dental benefits, and mental health plans
• Paid time off
• Savings plan matching - Employee Stock Purchase Plan
• Generous employee discount
• Fitness & yoga classes
• Parenthood top-up
• Extensive catalog of development course offerings
• People networks, mentorship programs, and leadership series (to name a few)

workplace arrangement

In-person collaboration and connection is important to our culture. Work is performed onsite, minimum 4 days per week.