Brand Media Manager

Location: China Mainland

State/Province/City: Shanghai

City: Shanghai

Business Unit: Store Support Centre (SSC)

Description & Requirements

The Role / Location

The role will be based at lululemon’s China HQ in Shanghai, dedicated to the long-term development and growth of lululemon in China. 

Reporting Structure

Reporting to Senior digital and social operation manager

Job Summary:

The role will support to strategizing, planning, managing and executing on the China digital marketing objectives. Own and be accountable for the near- and long-term traffic success of our digital channels.

 Key Responsibilities and Accountabilities:

·       Lead the relationship with key digital media partners and stakeholders to optimize the brand visibility and effectiveness on social digital platform as well as other digital media platform.

·       Annual calendar in terms of digital media.

·       Set up monitor and reporting system to keep optimizing the media plan.

Qualifications:

·       8 years+ working experience of digital marketing experience. Including performance marketing, digital marketing, social marketing.

·       Strategic mindset with strong executional ability

·       Solution orientation, adaptability and ability to deal with ambiguous situations

·       Strong analytical and conceptual thinking skills

·       Strong communication skill and good taste on visuals

·       Good English & PPT skills

·       Bachelor or above

Our “must haves”:

·       Proven work ethic with utmost integrity

·       Desire to excel and succeed

·       Actively live and breathe the lululemon culture and lifestyle

·       Self-awareness, with a desire for constant self-improvement (goal –oriented)

·       Entrepreneurial spirit and an egoless nature

·       Self-motivated, passionate, empathetic, approachable

·       Outgoing, energetic, upbeat and Fun